Graphic Design
Case Study
Press Kit
Sports As A Weapon
2021 Press Kit
Sports As A Weapon is a Xicano sports podcast focused on the entanglement of sports, radical politics, & working-class sports fan culture. The creator and host Miguel Garcia approached me to design his logo when the podcast began. As the podcast has grown, the need for reaching out to potential guests grew as well. After pitching the idea of a Press Kit to use for garnering interests from potential guests, I put together the information needed in a short, graphical layout for him to send out with requests for future guests, media contacts and even potential sponsors to provide more information on his background and that of the podcast.
Ruben Young – Page Layout, Graphic Design, Image Editing
Toolbox: The Numbers
This project mainly required the use of Adobe Spark for the layout and Photoshop to edit photos and logos. Using Spark for creating a press kit was experimental for me, but at the clients request for a minimal budget and timely turn around Spark was versatile enough to allow me to create layouts on the fly using the clients existing brand materials.
- Adobe Spark 90%
- Adobe Photoshop 10%